Category

Branding

Increase customer connection with branding video

By | Branding, Uncategorized | No Comments

Why branding video

A branding video is a great way to help you increase customer connection.

Your brand is your identity, it communicates what you stand for, how you interact with clients.  Video is the most powerful online tool available to help you get your brand message across.

The branding video was used on the client website and social media platform.  It also received the most engagement on my personal social media platforms such as Facebook and Instagram.  A post by a colleague on LinkedIn received engagement from highly influential profiles and was also shared on their social media platforms.  This is the sign of a successful braiding video campaign.

Case study

The branding video was produced for Redlands City Council, and the launch of their new brand, Redlands Coast.  I had the pleasure of exploring and filming the many stunning locations, local business and hidden treasures.  This branding video is part of a campaign designed to showcase how this coast  influences local residents, business owners and tourists. The emphasis was on work, enjoyment and discovery.

From a videographer perspective this was an incredible production.  It spanned over 3 months, starting with pre production meetings and location scouting.  Filming was mostly outdoors and as much as possible I filmed under optimum conditions, however blue sunny skies are not always possible.

To produce this video, engagement with Redlands City Council, Paul Lewin Photography and Amanda from Velocity Media was crucial.  Together the story was developed, locations for filming established and coordination of talent organised.

Collaboration with:

Client – Redland City Council

news.redland.qld.gov.au/2018/06/redlands-coast-a-brand-new-identity/

Production/Director/Drone operator – paul lewin photography

paullewinphotography.com.au

Director/Videography/Drone/Editing by Gabriel Kaszab

Studio78 studio78.com.au

StoryTelling/Scripting – Amanda Jesnoewski /Velocity Media

www.velocitymedia.com.au

Music – Mark Fulcher kuyahowler.com

Filming equipment used

-RED Raven

-Sony A7s2

-Canon 1dx Mk2

-DJI Mavic Air

Lenses Canon L series:

-16-35 F2.8,

-35mm, 24-70,

-100mm Macro,

-70-200 F2.8

Cinema Ad – Sunday Salsa Seduction

By | Branding, TVC, Uncategorized | No Comments

Get more exposure for your business with local cinema advertising.

By advertising at the local cinema you have the opportunity to grow awareness of your business in the local community.

Cinema advertising for Sunday Salsa Seduction, a weekly event held at Jade Buddha Brisbane.
Client: Jade Buddha & Sunday Salsa Seduction
Brief: Showcase the energy and fun social atmosphere
Cinematography: Studio78
Editing: Studio78
Music: Chukale
Branding: Helen B Creative
Who should look at producing a cinema advertising?
New business looking to create brand awareness
Established businesses that are looking to increase brand awareness

What is the process for producing a branding video?
– Organise a free 30 minute consultation with Studio78 and Velocity Media to determine outcomes and scripting
– Studio78 will produce a proposal for producing the video, including key messages, film locations, general story line
– Organise a film day which can take place on site as well as multiple locations
– Time for Studio78 to edit the footage, select background track and provide you with the 1st Draft
– Once you have approved the final draft, time to upload the video to your website, social media and email marketing campaign

Contact
E: gabriel@studio78.com.au
M: 0414 989 545
Follow studio78:
Facebook
Linkedin
Instagram
Studio78 provides video production services for all industries
CINEMA ADVERTISING / BRANDING VIDEO

Branding Video – Rental Results

By | Branding, Corporate, TVC | No Comments

Do you need to increase online brand awareness with a branding video like this one?
Branding videos help clients to identify with the core of your business, by establishing and emotional connection.
The home page of each website should contain a short 1 minute branding video to make an impression as clients search the website.

 

Who should look at producing a branding video?

New business looking to make an impact

Businesses that are looking at creating a website

Businesses that are looking to improve their website engagement with clients

Business looking to re-brand

Businesses looking to refresh their website

 

What is the process for producing a branding video?

– Organise a free 30 minute consultation with Studio78, aimed at exploring and discovering your brand
– Studio78 will produce a proposal for producing the video, including key messages, film locations, general story line
– Organise a film day which can take place on site as well as multiple locations
– Time for Studio78 to edit the footage, select background track and provide you with the 1st Draft
– Once you have approved the final draft, time to upload the video to your website, social media and email marketing campaign

This branding video was produced for Rental Results, a property management group based in Brisbane.  This was a well organised shoot and only took 4 hours to film.  The video was used to great effect on Facebook.
If you would like to make an impact on your website, social media or email marketing, contact me for a free 30 minute consultation on how this can be achieved.
Contact Studio78 now for a free 30 min consultation:

Contact
E: gabriel@studio78.com.au
M: 0414 989 545

Follow studio78:

Facebook

Linkedin

Instagram
Studio78 provides video production services for all industries
EDUCATIONAL VIDEO / TESTIMONIAL VIDEO / VIDEO STRATEGY / BRANDING VIDEO/ PROFILE VIDEO / EVENT VIDEO/ TRAINING VIDEO/ VIDEO BLOG,/VLOG